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Outlier of the Week

Each week we share an insightful story from our customers or our own efforts using Outlier.

Fortune 100 Financial Institution Investigates Significant FICO Score Drop as Potential Fraud

Financial institutions spend enormous amounts of time and money identifying, mitigating and combating systemic fraud. With vast amounts of information being analyzed to help…

Travel Website Identifies Spike in Site Traffic from Specific Domain

Paid digital advertising typically comprises a large portion of companies marketing budgets, and as competition for digital ad space increases, companies are spending more…

Retailer Integrates Outlier to Identify Customer Support Trends

As a retailer’s business grows, the volume of customer support inquiries grows at the same rate or higher. Retail customers have high expectations for…

Fortune 100 Financial Institution Investigates Potential Fraud

Financial Institutions rely on models for their various business types. What if these models shift, or there is a cause for concern and potential…

Energy Solutions Provider has an Unexpected Increase in CPM Spend

Marketers rarely plan to run through their paid media budget too quickly, especially at the beginning of the month. An unexpected increase in CPM…

Outlier Tracks Retail Product Checkouts

How are you tracking checkouts from your e-commerce cart or platform? Do you always know what has caused your customers to abandon their carts?…

Outlier Analyzes Raw Maritime Vessel Traffic Data

Are you suffering from too much raw data? An inconsumable amount of data is not just unwieldy, but can also put your operations at…

AI Tracks Fraud

How many indicators of fraud do your fraud analysts track? Over how many billions of computations are you monitoring for fraud indications? A lot,…

Global Fashion Search Engine Sees Large Drop in Bounce Rate

If your Bounce Rate is low and your Website usage session volume is in a normal range, should you be jumping for joy? Well,…

Luxury Jewelry Retailer Can Improve Mobile Site Experience with Data-Driven Design

We’ve all been there – shopping on an e-commerce mobile website and having trouble finding the search button. But, what would happen if the…