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Tagged: metrics

Sales Metrics: Optimizing your Sales Funnel

This is part 5 of a 5 part series on Sales Metrics.

So far this week, we’ve discussed the performance of sales as if it’s a black box, where the inner workings are hidden from us.…

Sales Metrics: How long is your Sales Cycle?

This is part 4 of a 5 part series on Sales Metrics.

Oddly, customers rarely buy your products as soon as you talk to them. The length of time that it takes between when you first…

Sales Metrics: Using the Magic Number to improve sales

This is part 3 of a 5 part series on Sales Metrics.

As we discussed yesterday, Sales Efficiency can help you make decisions about your sales & marketing spend by measuring how much revenue you generate…

Sales Metrics: Measuring your Sales Efficiency

This is part 2 of a 5 part series on Sales Metrics.

As with any business, I’m sure your company spends a lot of money on marketing and sales. How do you know if you are…

How to improve your sales using data

This is part 1 of a 5 part series on Sales Metrics.

Most businesses employ sales people to help generate revenue. Sometimes the sales team comprises most of the business (car dealerships) and sometimes they are…

Choosing KPIs: How metrics change with growth

This is part 5 of a 5 part series on Choosing KPIs.

The KPIs you choose for your company today are not necessarily the same you would choose in a few years. Your business is constantly…

Choosing KPIs: Difference between Good and Bad KPIs

This is part 4 of a 5 part series on Choosing KPIs.

So far this week we’ve talked about frameworks for choosing KPIs, but there is always a danger that you can choose the wrong metric…

Choosing KPIs: The top 5 KPIs for your business

This is part 3 of a 5 part series on Choosing KPIs.

Choosing KPIs is, admittedly, difficult. Often companies will avoid making hard decisions and end up with more and more KPIs. This is dangerous, because…

Choosing KPIs: Turning your company vision into KPIs

This is part 2 of a 5 part series on Choosing KPIs.

It is tempting to start with “industry standard” metrics when choosing your KPIs. There are countless articles about exactly which metrics are the most…

Choosing KPIs

This is part 1 of a 5 part series on Choosing KPIs.

Key Performance Indicators (KPIs) are the most important metrics at your business. They measure the health of your business and drive all major strategic…