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Marketing Analysis Ideas
- Identifying micro moments in your data
- How to add in re-marketing into your marketing efforts
- Find marketing intelligence and perform competitive monitoring
- When to leverage ABM
- How to evaluate marketing automation software powered by AI?
- Data Consolidation to Achieve a 360-degree Customer View
- Why layering in another dashboard won’t help you?
- How are you tracking customers’ behavior?
- How to get a 360-degree customer view?
- How can you start calculating LTV?
- Why just identifying a “look alike” segment will get you into trouble?
- Is the Next Great Marketing Campaign Hiding in Your Data?
Customers
- Innovative Health Brand Increases Revenue with Outlier
- How Capital One Leverages their Data to Make Quick Business Decisions
- Cruise Line Earns $250k in Bookings & Saves $50k in Ad Spend
- Fortune 500 Consumer Brand Finds Bot Traffic
- How Macy’s Uses Data to Breakdown Silos Quickly
- Large Retailer Saves over $5m in Revenue & Weeks of Time
- Leading Credit Card Issuer Finds Systematic Fraud, Saving $900k
- Outlier Discovers a Broken Relationship for Large Department Store
- Retailer Finds Performance Bright Spots in The Shadow of The Coronavirus Pandemic
- Retailer Quickly Shifts Focus In Post Coronavirus World
- Leading Pharmaceutical Firm Improves Strategic Decision Making
- In-Q-Tel
- Leading Life Science Company Empowers Field Sales Team with Automatic Customer Insights
- Energy Firm Tracks CPM with Outlier
- Leading Pharmaceutical Firm Tracks Revenue Impact with Outlier
- Be Found Online Tracks Social Media Campaigns
- Media Company Finds and Resolves Tagging Issues with Outlier
- Celebrity Cruises Discovers Increase in Bookings
- How Outlier Helps a Rental Marketplace Grow their Business
- Restaurant discovers store re-design benefits
- Retailer Uses Outlier to Detect Unexpected Product Interest
- Outlier detects fraud through unexpected patterns in user behavior
Best Practices Library
- Data Driven Crisis Management: Agile Decision Making
- Data Driven Crisis Management: Green Shoots
- Data Driven Crisis Management: Early Indicators
- Data Driven Crisis Management: One Move Ahead
- Data Driven Crisis Management: Who do you trust?
- Data Driven Crisis Management
- Making Remote Work: Remember the People
- Making Remote Work: Data Makes Remote Work
- Making Remote Work: Now, the Tools
- Making Remote Work
- Customer Acquisition Costs: Payback
- Customer Acquisition Costs: Examples
- Customer Acquisition Costs: Blending
- Customer Acquisition Costs: Attribution
- Customer Acquisition Costs
- Market Sizing: Sizing New Markets
- Market Sizing: Using Comparables
- Market Sizing: Bottom-Up Analysis
- Market Sizing: Top-Down Analysis
- Market Sizing
- Data Silos: Correlations
- Data Silos: Fingerprinting
- Data Silos: Joins
- Data Silos: ETL
- Data Silos
- Pricing Strategy: Discounts & Promotions (Example)
- Pricing Strategy: Discounts & Promotion (Theory)
- Pricing Strategy: Tiered Pricing (Example)
- Pricing Strategy: Tiered Pricing (Theory)
- Pricing Strategy: Part 2
- Pricing Strategy: Price Elasticity of Demand Example
- Pricing Strategy: Price Elasticity of Demand Theory
- Pricing Strategy: Pricing Inputs Example
- Pricing Strategy: Pricing Inputs Theory
- Pricing Strategy
- Competitive Intelligence: Competitive Positioning
- Competitive Intelligence: Competitive Pricing
- Competitive Intelligence: Brand Recall
- Competitive Intelligence: Competitive Landscapes
- Competitive Intelligence
- Unit Economics: Amortization
- Unit Economics: Examples of Unit Economics
- Unit Economics: What is a Contribution Margin?
- Unit Economics
- Metric Translation: Translations Gone Wrong
- Metric Translation: Residuals
- Metric Translation: Relative Change
- Metric Translation: Logarithmic Scale
- Metric Translation
- Trendlines: Detecting Real Trends
- Trendlines: ARIMA Trendlines
- Trendlines: Regressions
- Trendlines: Moving Averages
- Trendlines
- Data Audits: Defining Data to Avoid Confusion
- Data Audit: Detecting Low-Quality Data
- Data Audits: Identifying Problems with a Baseline
- Data Audits: Creating Criteria for Insightful Data
- Data Audits
- Design: Better design through data driven goals
- Design: Beware feature competition
- Design: Segmenting your customers by experience
- Design: Understanding your customer lifecycle
- How data can help you design better products
- Sales Metrics: Optimizing your Sales Funnel
- Sales Metrics: How long is your Sales Cycle?
- Sales Metrics: Using the Magic Number to improve sales
- Sales Metrics: Measuring your Sales Efficiency
- How to improve your sales using data
- Customer Lifetime Value: Handling Changing LTVs
- Customer Lifetime Value: Three examples
- Customer Lifetime Value: Three ways to estimate your LTV
- Customer Lifetime Value: How to calculate LTV
- Mastering your Customer Lifetime Value
- Choosing KPI Metrics: How metrics change with growth
- Choosing KPI Metrics: Difference between Good and Bad KPIs
- Choosing KPI Metrics: The top 5 KPIs for your business
- Choosing KPI Metrics: Turning your company vision into KPIs
- Choosing KPI Metrics
- Building a Culture of Data: Regaining Trust after a failure
- Building a Culture of Data: Building Trust in Data
- Building a Culture of Data: Hierarchy of Data Usage
- Building a Culture of Data: Good and Bad Cultures
- How to build a Culture of Data and make better decisions
- Task Prioritization: Formulas and Examples
- Task Prioritization: Prioritizing using Scaling
- Task Prioritization: Prioritizing using Effort and Confidence
- Task Prioritization: Prioritizing using Reach and Value
- Become more productive with Task Prioritization using data
- Analytics Tools: How to select an Automated Analysis tool
- Analytics Tools: How to select a Data Visualization tool
- Analytics Tools: How to select a Data Storage platform
- Analytics Tools: How to select a Data Collection tool
- How to Choose the right Business Data Analytics Tools
- Data Insights: Here are More Insights to look for...
- Data Insights: What are Changing Relationships and why do they matter?
- Data Insights: What are New Trends and why do they matter?
- Data Insights: What are Anomalies and why do they matter?
- What Data Insights should you look for in your data?
- Data Exploration: Validating Insights after finding them
- Data Exploration: Finding Insights deep in your data
- Data Exploration: Where to Start looking for insights
- How to find insights using Data Exploration
- Data Storytelling: General Storytelling
- Data Storytelling: How to tell Stories that Inform
- Data Storytelling: How to avoid telling Stories that Mislead
- Data Storytelling: How to avoid telling Stories that Lie
- How to use Data Storytelling to communicate more effectively
- Recommendation Systems: Adding Recommendations in Products
- Recommendation Systems: Using Recommendations for Decision Making
- Recommendation Systems: Building Featured Recommendations
- Recommendation Systems: Generating Basic Recommendations
- Using Recommendation Systems as a business intelligence tool
- Growth Rates: Predicting Growth made easy
- Growth Rates: Understanding Seasonal Growth
- Growth Rates: What are Compound Growth Rates?
- Growth Rates: Defining Growth
- How to calculate Growth Rates for your business
- Churn: Cohorting
- Churn: Transactional Churn
- Churn: Revenue Churn
- Churn: Defining Churn
- Churn Rate: Use it to Master Customer Acquisition Costs
- Metric Component Analysis: Latent Class Analysis
- Metric Component Analysis: Principal Component Analysis
- Metric Component Analysis: Dimension Reduction
- Metric Component Analysis: Conducting Analysis
- Metric Component Analysis: Complex Metrics
- Metric Component Analysis: Median Metrics
- Metric Component Analysis: Mean Metrics
- Metric Component Analysis: Sum Metrics
- Metric Component Analysis
- Root Cause Analysis: Designing for Root Cause Analysis
- Root Cause Analysis: Classifying Factors
- Root Cause Analysis: Sorting Factors
- Root Cause Analysis: Identifying Contributing Factors
- Root Cause Analysis
- Ad Campaign Optimization: Automation
- Ad Campaign Optimization: Customer Value Prediction
- Ad Campaign Optimization: Anomaly Detection
- Ad Campaign Optimization: Benchmarking Performance
- Ad Campaign Optimization
- Combinatorics: Combinations with Replacement
- Combinatorics: Combinations without Replacement
- Combinatorics: Permutations without Replacement
- Combinatorics: Permutations with Replacement
- Combinatorics
- Clustering: Agglomerative Hierarchical Clustering, in Practice
- Clustering: Agglomerative Hierarchical Clustering, in Theory
- Clustering: K-means Clustering, in Practice
- Clustering: K-means Clustering, in Theory
- Clustering: Ways to Organize Data
- Customer Personas: Using Personas
- Customer Personas: Testing Personas
- Customer Personas: Building Personas
- Customer Personas: Finding Traits
- Customer Personas
- Game Theory: Multiplayer Games
- Game Theory: Incomplete Information
- Game Theory: Zero-sum Games
- Game Theory: Game Strategy
- Game Theory
- Decision Theory: Simulating Decisions
- Decision Theory: Decision Trees
- Decision Theory: Expected Value Analysis
- Decision Theory: Decision Models
- Decision Theory
- Scenario Planning: Advanced Scenarios
- Scenario Planning: Scenario Simulations
- Scenario Planning: Choosing Scenarios
- Scenario Planning: Identifying Driving Trends
- How to Predict the Future with Scenario Planning
- Impact Analysis: Analyzing Impact
- Impact Analysis: Relationship Testing
- Impact Analysis: Historical Testing
- Impact Analysis: Relationship Modeling
- Impact Analysis
- Data Driven Planning: The Plan
- Data Driven Planning: Sanity Checks
- Data Driven Planning: Planning for Efficiency
- Data Driven Planning: Planning for Growth
- Data Driven Planning
- Dirty Data: Dirt Detectors
- Dirty Data: Data Consistency
- Dirty Data: Missing Values
- Dirty Data: Duplicate Data
- Dirty Data
- Seasonality: Bad Data
- Seasonality: Predicting Seasonality (without Data)
- Seasonality: Predicting Seasonality (from History)
- Seasonality: Identifying Seasonality
- Seasonality
- Productivity: Satisfaction and Productivity
- Productivity: Optimizing your Schedule
- Productivity: Team Velocity
- Productivity: Measuring Productivity
- Productivity
- Funnels: Funnel Traps to Avoid
- Funnels: Forking Funnels
- Funnels: Optimizing Funnels
- Funnels: Tracking Funnels
- Funnels
- Text Analysis: Sentiment Analysis
- Text Analysis: Word Clouds
- Text Analysis: Computing Relative Word Importance
- Text Analysis: Correcting Misspelled Words
- Text Analysis
- Survey Design: Dimensional Analysis
- Survey Design: Response Bias
- Survey Design: Open Questions
- Survey Design: Structured Questions
- Survey Design
- A/B Testing: Simultaneous Tests
- A/B Testing: Traps to Avoid
- A/B Testing: Multi-armed Bandit Tests
- A/B Testing: Population Sampling
- A/B Testing
- Setting Goals: Predicting Goal Attainment Likelihood
- Setting Goals: Objectives and Key Results (OKRs)
- Setting Goals: SMART Goals
- Setting Goals: Good vs Bad Goals
- Setting Goals
- Money Metrics: Return on Investment Analysis
- Money Metrics: Waterfall Projections
- Money Metrics: Payback Periods
- Money Metrics: Breaking Even
- Money Metrics
- Advanced KPIs: Retail - Same-Store Sales
- Advanced KPIs: Mobile Games - DAU/MAU
- Advanced KPIs: Markets - Gross Market Value
- Advanced KPIs: Software-as-a-Service - Magic Number
- Advanced KPIs
- Margin Metrics: Sales Efficiency
- Margin Metrics: Blended Margins
- Margin Metrics: Contribution Margins
- Margin Metrics: Gross v Net Margins
- Margin Metrics
- Data Analysis Tools: R
- Data Analysis Tools: SPSS
- Data Analysis Tools: Google Sheets
- Data Analysis Tools: Microsoft Excel
- Data Analysis Tools
- Data Visualization: Representing Proportions Accurately
- Data Visualization: Comparing multiple measures on the same plot
- Data Visualization: Plotting Regression Results
- Data Visualization: Understanding the Basics of your Data
- Data Visualization
- Simple Statistics: Linear Regression
- Simple Statistics: Data Relationships
- Simple Statistics: Dispersion
- Simple Statistics: Central Tendency
- Simple Statistics
- Predicting the Future: Market Predictions
- Predicting the Future: Churn Prediction
- Predicting the Future: Lead Scoring
- Predicting the Future: Growth Modeling
- Predicting the Future
- Customer Segmentation: Channel
- Customer Segmentation: Activity
- Customer Segmentation: Expertise
- Customer Segmentation: Cohorts
- Customer Segmentation
- Happy Customers: Kano
- Happy Customers: Qualitative Feedback
- Happy Customers: Segmentation
- Happy Customers: Net Promoter Score
- Happy Customers
- Numbers Lie: Hidden Bias
- Numbers Lie: Focus Bias
- Numbers Lie: Interpretation Bias
- Numbers Lie: Collection Bias
- Numbers Lie
Pages
- 2020 Consumer Survey Results
- 2020 Retail & CPG Customer Behavior Survey
- Business Monitoring Systems Webinar Recording – Thank You
- Celebrity Cruises Article Form
- Consumer Brief: Delivering on the Product Promise
- Customer Behavior Data Webinar: Why are only 21% of Consumer Companies Analyzing It?
- Data as a Secret Weapon in Planning Webinar: Recording
- Data as Your Secret Weapon in Uncertain Times Webinar: Recording
- Data Loss Story
- Demo Request
- Demo Video Short
- Download Gartner’s Report: Leverage Augmented Analytics to Drive Digital Business Model Innovation
- eBook: A/B Testing – Thank you
- eBook: Customer Behavior Data – Thank you
- eBook: Data Driven Crisis Management – Thank you
- eBook: Supply Chain – Thank you
- Eckerson Group Report (June 2020) – Thank you
- Financial Services Brief: What are the challenges with financial data?
- Forrester Report Q&A: Scale AI – Thank you
- Forrester Report: Enable An Insights-Driven Business – Thank You
- Forrester Report: Use The Five-Step Playbook – Thank You
- Forrester TEI Study – Thank You
- Forrester Total Economic Impact Study
- Funnel Story
- Gartner Market Guide for Augmented Analytics Tools Report Thank You
- Homepage
- Illuminating Your Blind Spots – Keys to Data-driven Marketing Webinar: Recording
- Industries
- Inspire Deeper Customer Engagement Webinar: Recording
- Inspire Deeper Customer Engagement Webinar: Recording – April
- Making Sense of Your Data Lake Webinar: Recording
- Meet Outlier Video
- Milestone Story
- New Normal Assessment Request Form
- New Normal Story
- On-Demand Webinar: Adapting to the “New Normal” Consumer Behavior
- On-Demand Webinar: Illuminating Your Blind Spots – Keys to Data-driven Marketing
- On-Demand Webinar: Inspire Deeper Customer Engagement
- On-Demand Webinar: Sink or Swim
- On-Demand Webinar: Total Economic Impact™ study finds Automated Business Analysis delivers 200% ROI to Large Consumer Brand – Recording
- On-Demand Webinar: Uncover Hidden Customer Insights with AI-Driven Analytics
- Outlier Analyzes More Data Sources to Identify Trends in Retail Shopper Behavior
- Outlier Webinar: Recording
- Pharma Brief: What are the challenges with getting insights from your pharmaceutical data?
- Products
- Relationship Story
- Site Map
- Solutions
- Spike and Drop Story
- Stories draft
- Thank You for Completing Our Pre-Call Questionnaire
- Thank you for contacting us
- The Coronavirus Tracker
- Trend Story
- Uncover Hidden Customer Insights with AI-Driven Analytics Webinar: Recording
- Webinar Recording: Customer Behavior Data Survey
- Webinar Recording: How Capital One Leverages their Data to Make Quick Business Decisions
- Webinar Recording: How Macy’s Uses Data to Breakdown Silos Quickly
- Webinar Sign Up Page: Capital One
- Webinar Sign Up Page: How Macy’s Uses Data to Breakdown Silos Quickly
- Webinar: Achieving the “Nirvana” of Self-Service Data Science
- Webinar: Making Sense of your Data Lake
- Webinar: Sink or Swim: Can Better Data Analysis Help You Weather the Storm of This Pandemic?
- What Is Business Intelligence?
- What is Outlier Video
- Why Now
- Written Challenge: Director of Demand Generation
- 451 Analyst Report (May) – Thank You
- 451 Analyst Report (October 2019) – Thank You
- Retail Brief: What are the challenges with getting insights from your retail data?
- 451 Analyst Report (October) – Thank You
- Automated Business Analysis a/b test
- Automated Business Analysis Competition
- Basic BI Tools Competition
- Data Maturity Report
- Data-Driven Assesment Tool
- Data-Driven Assessment Landing Page
- Watch a Pharma Webinar
- Privacy Policy
- Demo Request – Ad Spend Optimization
- Terms of Service
- Copyright
- Demo Request – Customer Experience Optimization
- Cookie Policy
- Demo Request – Self Service Data
- Payment Policy
- Enterprise Pricing
- Long Video Demo
- NYC Dinner November 2019
- Request a Demo – Adobe Analytics
- Request a Demo – AI Software
- Request a Demo – Data Lake
- Request a Demo – Digital Transformation
- Request a Demo – General Landing Page
- Request a Demo – Google Analytics
- Request a Demo – Power BI
- Request a Demo – Software for Marketers
- Request a Demo – Tableau
- Request a Demo – Web Analytics
- Short Video Demo
- SMB Pricing
- Snowflake Webinar Request Landing Page
- SQL Webinar Request Landing Page
- unbounce.txt
- Video Demo
- Zero-effort Integrations
- Why Outlier?
- Library
- Company
- Automated Business Analysis
- Request a Demo
- Watch a Webinar
- Data as a Secret Weapon in 2021 Planning Webinar Success
- Outlier | Blog – Demystify: Analyze all your data across multiple tools | Webinar Request
- Outlier | Data Quality Blog | Webinar Request
- Outlier | Too Much Data Blog | Webinar Request
- Self Service Data Science – webinar request
- Watch a Webinar Success
- Webinar Sign Up Thank You – Message Tests
- Watch a Webinar – Retail
- Contact Us
Posts
- How marketers fixed 4 common marketing blind spots
- Study Finds Nearly 70 Percent of Companies are Blindsided by Changes in their Business, Despite Access to Data that Could Help
- Marketers frequently change digital strategy, struggle with analysis
- Study Finds Nearly 70 Percent of Companies are Blindsided by Changes in their Business, Despite Access to Data that Could Help
- eBook: The State of Digital Marketing
- Outlier AI Enables Businesses to More Easily Track and Improve their Most Critical KPIs
- On-Demand Webinar: Illuminating Your Blind Spots - Keys to Data-driven Marketing
- Do You Benchmark All of Your First-Party Data? Of Course Not (But You Can Now)!
- Automated Campaign Launch Performance Insights...Across Channels
- The Supply Chain Buzz: Food and Retail Supply Chain Check-IN
- 2021 Gartner Report: Market Guide for Augmented Analytics Tools
- The Problem with Dashboards: Show Me the Spikes!
- Can AI Create Smarter CG Manufacturing Production Teams?
- Q&A with Outlier AI: Improving Digital Customer Experiences with AI-Driven Insights
- On-Demand Webinar: Uncover Hidden Customer Insights with AI-Driven Analytics
- Outlier Expands Leadership Team to Address Increasing Growth of AI-Driven Analytics
- Fourth Annual AI Breakthrough Awards Program Honors "Breakthrough" Artificial Intelligence Technologies
- Inside Analytics Unite 2021: Plotting Roadmaps to Success
- Outlier Named One of The 10 Best BI Products of 2021
- Forrester Report: Use The Five-Step Playbook For Data And Insights Storytelling To Drive Actions That Matter
- Forrester Report: Enable An Insights-Driven Business
- Bridging the Gap: Automated Business Analysis Uncovers Unseen Business Opportunities
- Reflections on the past year and what lies ahead
- Outlier Announced as Winner of Four Prestigious Industry Awards
- Unite.ai Interview Series - Sean Byrnes, Co-founder and CEO at Outlier
- Total Retail Tech Insights Podcast: How Outlier AI Helped Retailers Grow During COVID
- On-Demand Webinar: Inspire Deeper Customer Engagement
- On-Demand Webinar: Data as a Secret Weapon in 2021 Planning
- Commitment to diversity: One hire at a time
- Context is King: Moving beyond BI to uncover the value in your data
- Coronavirus Cases Dropping and Increasing
- Newly Confirmed Cases Dropping Across the Globe
- Discover Unexpected Revenue Opportunities with Automated AI
- Global Declines in Coronavirus Infections
- On-Demand Webinar: How Capital One Leverages their Data to Make Quick Business Decisions
- Coronavirus Cases Appearing Worldwide
- Is daily marketing optimization possible? Retailers tap into AI analytics to meet customer demand in real-time
- Coronavirus Cases Dropping Worldwide
- We Spoke to Sean Byrnes of Outlier on Being an Effective Leader During Turbulent Times
- Independent Consulting Total Economic Impact™ Study Reveals 200% ROI
- Total Economic Impact Study™ Finds: Outlier Delivers 200% ROI for Global Consumer Brand
- Total Economic Impact™ Study Infographic: Increase ROI from your own data analysis investment
- Independent Consulting Total Economic Impact™ Study Reveals 200% ROI for Organizations Using the Outlier Automated Business Analysis Platform
- On-Demand Webinar: Total Economic Impact™ study finds Automated Business Analysis delivers 200% ROI to Large Consumer Brand
- Forrester Consulting Study: The Total Economic Impact™ of Outlier AI
- Novel Coronavirus Eclipsing Infections Worldwide
- Up and Down Coronavirus Trends
- Coronavirus Continues to Surge in Countries
- Coronavirus Cases Trending Up and Down in States
- France and Poland Numbers Trending Down
- Coronavirus Cases Hitting Record Numbers
- Hitechies Podcast: Why Diversity?
- Cases Rip-Roaring in the States
- Coronavirus Cases Rise in Small Countries and Big Communities
- New Surges in Global Coronavirus Cases
- Using AI To Capture Sales From Data
- Global Coronavirus Cases Swell Globally
- Coronavirus Cases Hitting High in Northeast
- Outlier’s Momentum Accelerates As Demand For AI-Driven Business Analytics Increases During Pandemic
- The momentum of outliers is accelerating as demand for AI-based business research increases pandemic
- Outlier’s Momentum Accelerates as Demand for AI-Driven Business Analytics Increases During Pandemic
- The 40 Best Questions to Ask in an Interview — How to Go Deeper Than “What’s the Culture Like?”
- Coronavirus Cases Surging Worldwide (Again)
- Outlier Analyzes More Data Sources To Identify Trends In Customer Behavior
- On-Demand Webinar: Customer Behavior Data - Why are only 21% of Consumer Companies Analyzing It?
- New integrations unlock more valuable customer data for richer analysis
- Outlier Analyzes More Data Sources to Identify Trends in Customer Behavior
- Outlier Analyzes More Data Sources to Identify Trends in Customer Behavior
- Coronavirus Cases Increasing in the US
- Coronavirus Cases Rising in Eastern Europe
- Cases Down Globally with Northern America Seeing Increases
- eBook: The Data Powered Supply Chain
- Newly Confirmed Coronavirus Cases
- On-Demand Webinar: Data as Your Secret Weapon in Uncertain Times
- On-Demand Webinar: Adapting to the "New Normal" Consumer Behavior
- Coronavirus Cases Declining Nationwide
- Outlier Recognized As "Best AI-based Solution for Marketing" in 2020 Artificial Intelligence Breakthrough Awards Program
- Marketing Analytics Firm Named As Best AI-based Marketing Solution
- Coronavirus Cases Trending Down
- Outlier Recognized As “Best AI-based Solution for Marketing” in 2020 Artificial Intelligence Breakthrough Awards Program
- Video: Financial Services Demo
- Video: Consumer Brands Demo
- Coronavirus Cases Fall After Summer Surge
- Adapt or Augment With Analytics? Business Leaders Need To Do Both To Drive Revenue and Performance
- Coronavirus Case Increases and Decreases
- Latest Coronavirus Cases Trending Up Overseas
- Mixed Reports of the Global Coronavirus
- The Global Coronavirus Decline
- Trusting Your Data When The Unexpected Happens
- Forbes: How To Create An AI (Artificial Intelligence) Startup
- On-Demand Webinar: Is Self-Service Data Science Really Possible?
- Increasing and Decreasing Case Counts
- States Are Trending Down
- The Tale of Two Counties
- Coronavirus Cases Dropping in Some US States
- Coronavirus Cases Climbing
- Need Retail Business Intelligence Software? These are your Best Options
- Coronavirus Continues to Ping Pong Internationally
- Disturbing Coronavirus Surges
- Central US Sees Increases in Confirmed Cases
- How Data Can Help Decision Making During a Crisis
- Record High Coronavirus Numbers in the United States
- Coronavirus Cases Continue to Increase and Decrease
- 15 Ethical Crises In Technology That Have Industry Leaders Concerned
- Cases Trending Up and Down Internationally
- Coronavirus Cases Over Expected Worldwide
- What's Hidden in Your Marketing Data with Sean Byrnes
- Coronavirus Spreading Through US Counties
- Coronavirus Cases on the Incline
- On-Demand Webinar: Business Monitoring Systems: Applying Machine Learning to Business Metrics
- eBook: Data Driven Crisis Management
- Coronavirus Trends: Updates from Around the World
- Rocky Waters Overseas for Coronavirus Cases
- Outlier's Automated Insights and Integration with SAP HANA Add Context Around Critical Changes in Supply and Demand Changes
- Outlier’s Automated Insights and Integration with SAP HANA Add Context Around Critical Changes in Supply and Demand Changes
- Coronavirus Cases Spiking in Certain Countries
- Eckerson Group Report: Business Monitoring Systems - Using Machine Learning to Analyze Business Metrics
- Coronavirus Cases Rising in US Counties
- The Incline of US Coronavirus Cases
- As the US Opens, Coronavirus Cases Trend Up
- Cases Up in Counties Across the US
- Both East and West Coasts See Increase in Confirmed Cases
- More Confirmed Cases in the Southeast US
- Newly Confirmed Coronavirus Spikes in United States
- $30m in Funding Raised to Help Marketers Uncover Hidden Revenue
- States Reporting Coronavirus Declining
- Spikes and Drops of the Coronavirus Continue
- Newly Confirmed Coronavirus Cases Spike in the US and Middle East
- Ups and Downs of Newly Confirmed Coronavirus Cases
- Coronavirus Cases Trending Up
- The New Normal of the Coronavirus
- Outlier Expands Global Leadership, European Engineering and Customer Support Teams to Serve Growing Customer Base
- How technology can drive a new age of private brand category management
- Coronavirus Making Waves Across the Globe
- Uptrends and Downtrends of the Coronavirus
- Coronavirus Cases Rise and Fall Worldwide
- Ups Internationally and Downs Domestically
- Video: Crisis Management Discussions - Planning Horizons
- New Confirmed Coronavirus Cases Increasing Across Africa
- Video: Crisis Management Discussions - Crisis Planning
- Latin America Increasing in Number of Confirmed Cases
- Record High Coronavirus Cases Reported
- Weekly Direction for Countries and Counties
- New Coronavirus Spikes in the Middle East
- The Coronavirus Sieges the Americas
- Outlier Announces Automated Business Analysis Platform for Government Agencies
- Coronavirus Cases Declining
- Outlier Stories Find Many Curves in Coronavirus Data
- Outside of the US, New Coronavirus Cases Trending Up
- Increased Testing Surfaces New Coronavirus Cases
- Outlier Stories Show Countries Rising in Coronavirus Cases
- Central and South American Countries Spike Amidst New Restrictions
- More Testing = More Confirmed Coronavirus Cases
- The Global Coronavirus Wave Continues
- New Confirmed Coronavirus Cases Out of Africa
- Expanded Testing Results in Increased Coronavirus Positives
- Can Consumer Data Privacy Coexist With How Businesses Want To Use Data?
- What Do People Really Want When They Say They Want "Explainable AI?" We Asked 60 Stakeholders.
- Southeast Asia Is Trending Up
- Survey: Is There a Way to be Satisfied with Customer Behavior Analysis?
- Survey: Welcome to the Goldilocks Zone!
- New Testing Shows Big Increase in United States
- Using data to drive strategic business decisions is more important than ever in the ‘new normal’, study finds
- Survey: Is Customer Behavior Data Really a Priority?
- Survey: What's the Hold Up? Customer Behavior Data is Hard to Interpret and the Older Technology Associated with Analyzing Customer Behavior Data has been Lackluster
- Survey Finds Retail and CPG Companies Prioritize Customer Behavior Analysis to Guide Strategy, but Few Understand How to Use It
- On-Demand Webinar: Sink or Swim: Can Better Data Analysis Help You Weather the Storm of This Pandemic
- A Mixed Bag of Coronavirus Reports
- Survey: Retailers struggle with behavior analytics
- Survey: Can’t Find the Most Meaningful Insights in Your Customer Behavior Data?
- Survey Finds Retail and CPG Companies Prioritize Customer Behavior Analysis to Guide Strategy, but Few Understand How to Use It
- CPG organizations: Apply your customer behavior data to maximize results.
- eBook: Customer Behavior Data: Opportunities, Challenges & The Reality
- Relaxing Coronavirus Restrictions vs. Flattening the Curve
- Tracking the Unexpected: Coronavirus Rise and Decline Around the World
- Retailers, are you leveraging all the customer behavior data you can?
- eBook: The Data Driven Marketer's Guide to A/B Testing
- Trend Spotting with Coronavirus Outbreaks
- Is This What Flattening A Curve Looks Like?
- There’s No Crystal Ball for Business
- On-Demand Webinar: Making Sense of Your Data Lake
- Can AI Help Hospitality Brands See the Future in Turbulent Times?
- Worldwide Coronavirus Cases Trending Down, While Some Countries Rise
- Pockets of Coronavirus Cases Trend Up, While New Confirmed Cases Trend Down Globally
- Global Case Totals Decrease, but Some Provinces or Counties See Rising Confirmed Cases
- Outlier Identifies More Coronavirus Cases Across Countries and States
- Outlier Finds Pandemic Seesaw Across Countries
- Outlier Identifies More Countries with Coronavirus Outbreak Trends
- Outlier Finds Worldwide Coronavirus Confirmed Cases Vary
- Outlier Identifies Confirmed Cases of COVID-19 Jumps in Spain, Turkey and Panama
- Outlier Finds Confirmed Cases of Coronavirus Continue to Trend Up
- Outlier Highlights Underlying Shifts in Coronavirus Outbreak
- Outlier Highlights Underlying Shifts in Coronavirus
- How AI Identifies Hidden Data and Creates Huge Savings
- Play Ball: How AI Can Help C-Level Execs Adapt Business Models Now
- Outlier's Automated Insights help with Marketing Automation
- On-Demand Webinar: How Macy’s Uses Data to Breakdown Silos Quickly
- Automated Insights: Turning Ecommerce Supply Chain Challenges into Opportunities
- Automated Insights: Turning Ecommerce Supply Chain Challenges into Opportunities
- Time to Move Beyond Anomaly Detection? Why Strategic Data-Driven Decisions Require More
- Why You Should Be Concerned About Consumer Data Privacy
- The Funded: 12 Bay Area startups raise over $650M in midweek deals
- The Weekly Notable Startup Funding Report
- Outlier Nabs New Funding to Automate Business Analysis
- Outlier Secures $22.1M in Series B Funding
- Oakland startup nets $22.1M to build out what's 'no longer science fiction'
- Outlier raises $22.1 million to spot anomalies in business data with AI
- Outlier Raises $22.1M in Series B Funding to Oust Business Intelligence Dashboards
- Onwards: Outlier raises Series B
- Video: Join the Outlier Team
- Explaining: Outlier AI’s Auto-Generated Data Stories
- Outlier Looking to Hire Engineering, Customer Success and Marketing Roles Under Virginia Beach Economic Development Incentive Program
- It’s a MADS World: How Macy’s Uses Data to Breakdown Silos Quickly
- A CEO Explains Why Customer Loyalty Matters, and How to Achieve It
- ICYMI: Picture This! Self-Service Analytics
- Celebrity Cruises Uses AI to Adjust Marketing, Drive Sales
- AI Analyzes Billions of Data Points to Tell Cruise Line What Matters Most
- Innovating with Scott Amyx and Sean Byrnes Podcast
- Challenges with Consumer Data
- Outlier Delivers Platform Designed to Inform Managers of Data Driven Trend Changes
- Video: Be a Marketing Hero
- Outlier Named as a Representative Vendor by Gartner for Augmented Analytics
- Using Data and Analytics to Hit Back at Organized Crime
- Retail Customer Experience Podcast
- 451 Analyst Report "Outlier AI tells data rank and quality stories to reinforce automated business analysis"
- Improving Customer Experience Using You Own Data
- Data Privacy Challenges
- Sean Byrnes on the Importance of Consumer Privacy
- 3 Ways to Attract & Retain Fantastic Talent with Lee Lefkowitz
- What's the Future of AI in Advertising
- Lost in Translation: The Genesis of the Data Translator
- Which Trends Are Shaping AI In Retail This Year?
- Sean Byrnes, CEO of Outlier.ai, On Creating A Business with Values
- Using Artificial Intelligence to Uncover Revenue Opportunities in the Off-Season
- Web Analytics Experts on the Year's Biggest Trends
- 5 Things I Wish Someone Told Me Before I Became the CEO of Outlier
- This founder sold to Yahoo, took a year off, then started up again in the big data space
- Outlier, Analytic Solutions That Enable Businesses to Make Better Decisions
- The Funded: 11 Bay Area startups rake in over $650M in funding
- Venture Capitalists Are Having a Hot Deal Summer: Term Sheet
- Good Things Come in Threes: Advanced Analytics, Predictive Analytics, and Self-service Analytics
- Capital One Growth Ventures investment, new data-insight features, help propel Outlier’s AI offerings in the financial services market
- AI, the IoT, and Content: Ethics and Opportunity
- Product Update: Requested Improvements to Explore have arrived!
- 12 Business Use Cases For Edge Computing
- Product Update: Notify Your Colleagues of Important Changes to Your Business!
- The Problem with Poor Data Quality
- Balancing the amount of data with time in the day to analyze it all
- You have too much data in too many locations
- The Ferocity Of AI And Designing For Acceptance
- Challenges with Financial Data
- What we learned this month -- What’s Data Got to Do with It? Everything.
- Drowning in Data? How automation and AI are eliminating retail data fatigue
- Discover: Pinpoint Problems to Trust Your Data
- It’s Just Too Much: How Automated Business Analysis Can Help with Too Much Data
- Demystify: Analyze all your data across multiple tools
- Report: Top 10 Data and Analytics Technology Trends That Will Change Your Business
- Product Update: Year over Year Analysis in Stories!
- Artificial Intelligence for Data Analytics: Believe the Hype
- 10 Tips For Keeping Your Personal Info Safe Online
- Video: How Do Organizations Make Sense with their Data?
- In-Q-Tel Invests in Data Analytics Firm Outlier
- 451 Analyst Report "Outlier bolsters comprehensibility, sharing and breadth of business-friendly statistical insight"
- IC venture arm backs automation, cloud security tech firms
- In-Q-Tel invests in another California-based company
- In-Q-Tel partners with Outlier.ai to identify unexpected patterns in govt data sets
- Outlier Earns Accolades from CRN for the Second Year in a Row
- Video: Outlier's Automated Business Analysis Demo
- Outlier Integrates with Google BigQuery to Enable Automated Business Analysis for Retailers
- Outlier Integrates with Snowflake to Enable Automated Business Analysis for Systematic Fraud
- Retail Ascendant: The Necessity of Speed to Succeed in Retail
- Marketing and Data Highlights: Outlier speaks at the Marketing Analytics Data Science Conference
- From Flurry to Outlier: 6 Tips for Finding the Right Investors From a Data-Driven CEO
- Data Science Career Guide
- Data Lake Problems: You invested in a data lake and now all of your data is in one place. So, what do you do next?
- Top 3 Insights from Gartner Data and Analytics Summit
- Outlier Unveils A New Way to Analyze Data Through Storytelling
- Outlier Unveils A New Way to Analyze Data Through Storytelling
- 11 Skills And Priorities Tech Executives Should Focus On In 2019
- Entrepreneur Weekly Podcast with Sean Byrnes
- Challenges with Retail Data
- Six Advantages of Human-aided, 'Artificial' Artificial Intelligence
- How can Automated Business Analysis help with drug compliance challenges in Pharma?
- Challenges with Pharmaceutical Data
- 13 Common Business Tech Investments That May Soon Be Obsolete
- Video: Got Data Challenges? Automated Business Analysis Helps!
- How can Automated Business Analysis help Pharmaceuticals track payer type changes?
- Pharmaceutical companies are in a challenging environment.
- How Automated Business Analysis can Help Increase Supply Chain Productivity for Pharmaceuticals
- Why knowing your retail data, is just as important as knowing your customer
- Outlier Invited to Demo and Speak at Gartner Data and Analytics Summit in Orlando, Florida
- 13 Industries Soon To Be Revolutionized By Artificial Intelligence
- The Root Of The Analytics Problem: A Framework For Root-Cause Analysis
- 6 Tips On Building A Business For A Successful Exit
- Video: Outlier Minute - Exploring Explorer
- Outlier Expands Executive Leadership with Announcement of Head of Analytics and Customer Success
- 120 AI Predictions For 2019
- Outlier Expands Executive Leadership in Data Analytics and Customer Success
- The Importance Of Having An AI-Powered Business Strategy
- Outlier Named One of the 10 Hottest Data Analytics Startups Of 2018
- Outlier Selected as Favorite AI Start-Up by Leading Pharma Forum
- Video: Liz becomes a Marketing Hero
- Employee Retention: Eight Ways To Make Sure Your Tech Team Is Happy Enough To Stay
- Cybersecurity: Eight Ways You Can Boost Employee Buy-In
- 451 Analyst Report "With series A funding, Outlier doubles down on automated business analysis"
- Outlier releases RCA feature
- Marketing and Data Highlights: Outlier Speaks at Argyle Leadership in Digital Marketing Forum
- Outlier Introduces Artificial Intelligence Powered Automated Business Analysis Platform
- Outlier Expands Cloud Services Integration with Google Ads and Now Supports Google Analytics Segments
- Outlier Expands Data Analytics Reach with Apache Druid Integration
- Outlier Integrates Amazon Redshift Enabling Automated Business Analysis for Amazon S3
- Outlier Introduces AI Powered Automated Business Analysis Platform
- How I Raised It with Sean Byrnes
- Outlier Designated a Gartner's 2018 Cool Vendor in Analytics
- Business Analytics Are We There Yet?
- Outlier Raises $6M Series A Funding To Kill The Enterprise Analytics Dashboard
- Outlier raises $6.2 M Series A to change how companies use data
- Data Science: Outlier.ai CTO shares his thoughts on how leveraging data science helps companies make better decisions
- Data Engineering Automation with Mike Kim
- Why AI is the future of E-Commerce
- Monitor Your Business Data and Detect Anomalies Using AI
- Selling Online? These A.I. Tools Can Help You Do It Better
- Data Driven Discussions Podcast - Data Collection
- Data Driven Discussions Podcast - Building Better Data (Manufacturing)
- The Cure for Analytics Overload
- Data Driven Discussions Podcast - I Fought the Law and the Data Won (Legal Operations)
- Data Driven Discussions Podcast - Data Analytics Tools for Schools: Using Data to Improve Education
- Data Driven Discussions Podcast - News That Matters to You: Data in Newsletters
- Data Driven Discussions Podcast - From Warehouse to Your House: Data in E-commerce
- Data Driven Discussions Podcast - Data Driven: The Business of Rental Cars
- Data Driven Discussions Podcast - Music You May Like: How Pandora Uses Data
- Effective Analytics @ Tradecraft
- Talk: The End of Business Intelligence
- Big Data Can Be Too Much of a Good Thing. These Startups Make It Useful
- The End of Business Intelligence
- Interview with Sean by Array.vc
- The Future of Business Intelligence: Business Analysis Automation
- See Outlier at Strata+Hadoop!
- Outlier @ BBBT
- Interview with Outlier
- The Next Phase of AI Startups Aim to Make Sense of All That Data
- Welcome to Outlier
Outlier Use Cases
- Outlier Spots Drops in Order Funnel for Footwear Manufacturing Company
- Outlier Finds Why Bounce Rate is Trending
- Outlier Helps American Sportwear Company Significantly Increase Time Management
- Retailer Leverages Outlier to Keep Pace with Customer’s Real-Time Needs During Lockdown
- Outlier Delivers Keyword Insight for Retailer During Pandemic
- Financial Institution Partners with Outlier to Look Beyond the Numbers During World Health Crisis
- E-commerce Health Retailer Engages Outlier to Unpack Data for Better Business Decisions
- Outlier Identifies Warehouse Performance Improvements at Leading CPG Brand
- Outlier Helps A Classic American Dessert Brand Make Operational Improvements
- Online Retailer Leverages Outlier to Optimize Search and Meet Needs of Those Sheltering in Place
- Outlier Helps National Medical Supply Retailer Prevent Fraud and Safeguard Reputation
- Outlier Allows Financial Institution to React Quickly During Hard Economic Times
- Outlier Delivers Valuable Insight to Telemedicine Provider During Coronavirus Crisis
- Outlier Helps Financial Institution Understand Spending Spike and Maintain Seamless Customer Experience
- Outlier Provides a Global Health Retailer The Insight Needed to Understand How The Coronavirus Pandemic Is Impacting Their Business
- Telecommunications Provider Quickly Integrates Outlier Uncovering Unexpected Trend and Increasing Revenue
- Retailer Leverages Outlier and Google Analytics in Two Clicks
- Outlier Provides Travel Company the Data Needed to Quickly ID High Performing Partners
- Outlier Helps Retailer Ramp Up a Data Driven E-Commerce Strategy in Record Time
- Outlier Provides Retailer Clear Insight into Consumer Demand as Macro Conditions Change
- Outlier Helps Retailer Quickly Shift Focus In Post Coronavirus World
- Outlier Helps Retailer Understand & Adapt to Post Pandemic Customer Behavior
- Outlier Helps Major Retailer Get the Jump on Post Coronavirus Planning
- Outlier Helps Cruise Line Weather Once In A Lifetime Waves
- Outlier Helps Bath and Beauty Retailer Find Performance Bright Spots in The Shadow of The Coronavirus Pandemic
- Outlier Helps Athletic Shoe Company Make a Quick Shift To Make The Best Of The Post Coronavirus World
- Outlier Helps e-Commerce Giant Pinpoint Critical Performance Issues on Specific Pages
- Global Life Sciences Company Identifies Potential for Optimized Product Distribution
- Optimize Your Sales Playbook with Data
- Outlier Helps Department Store Improve Inventory Planning
- Outlier Helps Leading Vision Care Company Track Brand Specific Revenue Fluctuations
- Global Pharmaceutical Company Identifies Inventory Shortage within their Supply Chain
- Outlier Helps Global Pharmaceutical Manufacturer Take a Data Driven Approach to Patient Services
- Consumer Goods Company Identifies Inventory Shortage within their Supply Chain
- Outlier Discovers a Decrease in Ad Serving Funnel Efficiency
- Fortune 500 Consumer Brand Finds Bot Traffic
- Data-Driven Story Validates Gaping Pothole Problem
- Ad Tech Platform Manages In-App Monetization
- Retailer has an Unexpected Spike in Customer Cost Per Acquisition (CPA)
- Medical Office Discovers Unexpected Trend in Marketing Campaign Spend
- Travel Website Identifies Spike in Site Traffic from Specific Domain
- Retailer Integrates Outlier to Identify Customer Support Trends
- Energy Solutions Provider has an Unexpected Increase in CPM Spend
- Outlier Tracks Retail Product Checkouts
- Outlier Analyzes Raw Maritime Vessel Traffic Data
- Global Fashion Search Engine Sees Large Drop in Bounce Rate
- Luxury Jewelry Retailer Can Improve Mobile Site Experience with Data-Driven Design
- Track Optimization During Process Change
- Outlier Finds Impact of Look-alike Advertising
- Media Company Preps for Compliance Audits
- Online Retailer Finds CPM Is Too High
- Media Company Finds and Resolves Tagging Issues with Outlier
- Media Company Identifies Changing Trendlines with Outlier
- Luxury Jewelry Retailer Determined Which A/B Landing Page Works Best
- Outlier Identifies Exactly Why Page Views Increased
- Leading Pharmaceutical Firm Tracks Revenue Impact with Outlier
- Be Found Online Tracks Social Media Campaigns
- Online Retailer Finds a Cyber Monday Record Breaker
- Outlier Tracks Google Ads and Finds Broken a Relationship
- Outlier Discovers a Broken Relationship for Large Department Store
- Outlier of the Week: Consumer Electronics Firm Boosts Holiday Sales
- Celebrity Cruises Discovers an Increase in Bookings
- Outlier Discovers Decreases in Bounce Rates on Key Pages
- Outlier of the Week: Cruise Lines Identifies High Bounces from Facebook Ads
- Outlier of the Week: Outlier Tracks an Impactful Marketing Launch
- Outlier of the Week: Outlier Finds a Broken Relationship Between Segments
- Outlier of the Week: Fashion Search Platform Identifies Inventory Shortage
- Online Retailer Uses Root Cause Analysis
- Media Company Uses Outlier to Discover 404 Error Pages
- Leveraging Data Analytics to Uncover Hidden Bugs
- Retailer Tracks Product Interest
- How Data Analysis for Retail Discovers the Impact of Store Design