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Record High and Low Story

How Can You Use Record High and Low Stories?

Increasing or decreasing movement can be tracked for any metric, but the record high or record low story identifies the highest or lowest that metric has been over a given time period. Thus, these story types are a common story type to show up in an Outlier feed. Here are a few examples of how functional teams use Record High or Record Low stories:

  • Sales teams use this story type to track performance by product, account executive, and territory.
  • Marketing teams track ad spend, ad performance, customer behavior changes, etc. 
  • Finance teams track cash flow, revenue attribution, and gross margin. 
  • Customer Success teams find new trends with service tickets, and track customer wait time.
See how this story is informing change at a retailer during Coronavirus
Outlier Helps Retailer Quickly Shift Focus In Post Coronavirus World
Outlier Helps Retailer Quickly Shift Focus In Post Coronavirus World.
Record High for New Confirmed Coronavirus Cases in Texas on May 19, 2020.
Record High for New Confirmed Coronavirus Cases in Texas on May 19, 2020.

What are Record High and Low Stories?

Record High and Record Low stories are similar to spike/drop stories, except they highlight a record high or low for a given time period (quarter, year, or all time), whether or not the value is within the range of the model. 

See how this story is alerting to a new milestone found for Texas

Why Record High / Low Stories Matter?

A typical enterprise dashboard can show you record increases and record decreases too, but it only shows you the metric or KPI that you know to look for. Outlier identifies the record highs and record lows that you did not know you need to be tracking. Missing these small changes can have a big impact on your business. 

Outlier is an automated business analysis platform that helps businesses find these small (or big) changes quickly. Outlier delivers you interesting insights about your business without being told what to look for. As a semantic free system, Outlier doesn’t use any human bias when creating a story. 

See how this story indicates a new milestone for India
Record High for New Confirmed Coronavirus Cases in India on June 3, 2020.
Record High for New Confirmed Coronavirus Cases in India on June 3, 2020.