Outlier Announced as Winner of Four Prestigious Industry Awards
We have exciting news! Business Intelligence Group, Global Achievement Awards for AI, Retail Week Retail Congress and The Startup Weekly recently announced the winners…
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Commitment to diversity: One hire at a time
Total Economic Impact Study™ Finds: Outlier Delivers 200% ROI for Global Consumer Brand
Data analysis is not a one-trick pony. Your data analyst investment can reap many benefits across your entire organization. The recently published Forrester Consulting…
What’s In Store for 2022? Our predictions for AI + Retail
There’s no question that the retail sector lived through another market-shaping year. Consumer behavior changed literally overnight in 2020, thanks to the pandemic, and…
Survey: Is There a Way to be Satisfied with Customer Behavior Analysis?
Yesterday we talked about why frequency of receiving data isn’t a one-size-fits-all solution. Today we’ll discuss more survey results from the SMS Research 2020…
Survey: Welcome to the Goldilocks Zone!
Yesterday we talked about what consumers are spending their current time on. Today we’ll discuss more survey results from the SMS Research 2020 Retail…
Survey: Is Customer Behavior Data Really a Priority?
Yesterday, we discussed how customer behavior data is hard to interpret and the older technology associated with analyzing customer behavior data has been lackluster.…
Survey: What’s the Hold Up? Customer Behavior Data is Hard to Interpret and the Older Technology Associated with Analyzing Customer Behavior Data has been Lackluster
Yesterday, we discussed what the majority of companies want out of their customer behavior data now and in the future. Today, we’ll discuss survey…
Survey: Can’t Find the Most Meaningful Insights in Your Customer Behavior Data?
You aren’t alone. Recently, SMS Research polled over 180 respondents and here are the top findings regarding customer behavior data in the 2020 Retail…
