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Reflections on the past year and what lies ahead

We all knew and have repeatedly heard throughout the pandemic that it is an “uncertain time.” Covid-19 changed the way we live, work, get…

Outlier Announced as Winner of Three Prestigious Industry Awards

We have exciting news! Business Intelligence Group, Global Achievement Awards for AI, and The Startup Weekly recently announced the winners of their annual awards…

Outlier Hiring Process

Commitment to diversity: One hire at a time

Total Economic Impact Study™ Finds: Outlier Delivers 200% ROI for Global Consumer Brand

Data analysis is not a one-trick pony. Your data analyst investment can reap many benefits across your entire organization. The recently published Forrester Consulting…

Survey: Is There a Way to be Satisfied with Customer Behavior Analysis?

Yesterday we talked about why frequency of receiving data isn’t a one-size-fits-all solution. Today we’ll discuss more survey results from the SMS Research  2020…

Survey: Welcome to the Goldilocks Zone!

Yesterday we talked about what consumers are spending their current time on. Today we’ll discuss more survey results from the SMS Research  2020 Retail…

Survey: Is Customer Behavior Data Really a Priority?

Yesterday,  we discussed how customer behavior data is hard to interpret and the older technology associated with analyzing customer behavior data has been lackluster.…

Survey: What’s the Hold Up? Customer Behavior Data is Hard to Interpret and the Older Technology Associated with Analyzing Customer Behavior Data has been Lackluster

Yesterday, we discussed what the majority of companies want out of their customer behavior data now and in the future. Today, we’ll discuss survey…

Survey: Can’t Find the Most Meaningful Insights in Your Customer Behavior Data?

You aren’t alone. Recently, SMS  Research polled over 180 respondents and here are the top findings regarding customer behavior data in the 2020 Retail…

Play Ball: How AI Can Help C-Level Execs Adapt Business Models Now

Play Ball: How AI Can Help C-Level Execs Adapt Business Models Now