Survey: Is There a Way to be Satisfied with Customer Behavior Analysis?
Yesterday we talked about why frequency of receiving data isn’t a one-size-fits-all solution. Today we’ll discuss more survey results from the SMS Research 2020…
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Survey: Welcome to the Goldilocks Zone!
Yesterday we talked about what consumers are spending their current time on. Today we’ll discuss more survey results from the SMS Research 2020 Retail…
Survey: Is Customer Behavior Data Really a Priority?
Yesterday, we discussed how customer behavior data is hard to interpret and the older technology associated with analyzing customer behavior data has been lackluster.…
Survey: What’s the Hold Up? Customer Behavior Data is Hard to Interpret and the Older Technology Associated with Analyzing Customer Behavior Data has been Lackluster
Yesterday, we discussed what the majority of companies want out of their customer behavior data now and in the future. Today, we’ll discuss survey…
Survey: Can’t Find the Most Meaningful Insights in Your Customer Behavior Data?
You aren’t alone. Recently, SMS Research polled over 180 respondents and here are the top findings regarding customer behavior data in the 2020 Retail…
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Onwards: Outlier raises Series B
When Mike and I started Outlier in 2015, the idea that a software system could analyze a business like a human sounded like science…
It’s a MADS World: How Macy’s Uses Data to Breakdown Silos Quickly
In December 2019, leaders in Big Data Analytics, Data Science, CRM, Marketing Analytics, Customer Experience & related fields descended upon New York at the…