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Outlier Expands Global Leadership, European Engineering and Customer Support Teams to Serve Growing Customer Base

OAKLAND, Calif. – June 2, 2020 – Demand for augmented and automated business analysis (ABA) solutions has risen sharply as businesses look to apply…

Survey: Is There a Way to be Satisfied with Customer Behavior Analysis?

Yesterday we talked about why frequency of receiving data isn’t a one-size-fits-all solution. Today we’ll discuss more survey results from the SMS Research  2020…

Survey: Welcome to the Goldilocks Zone!

Yesterday we talked about what consumers are spending their current time on. Today we’ll discuss more survey results from the SMS Research  2020 Retail…

Survey: Is Customer Behavior Data Really a Priority?

Yesterday,  we discussed how customer behavior data is hard to interpret and the older technology associated with analyzing customer behavior data has been lackluster.…

Survey: What’s the Hold Up? Customer Behavior Data is Hard to Interpret and the Older Technology Associated with Analyzing Customer Behavior Data has been Lackluster

Yesterday, we discussed what the majority of companies want out of their customer behavior data now and in the future. Today, we’ll discuss survey…

Survey: Can’t Find the Most Meaningful Insights in Your Customer Behavior Data?

You aren’t alone. Recently, SMS  Research polled over 180 respondents and here are the top findings regarding customer behavior data in the 2020 Retail…

Survey Finds Retail and CPG Companies Prioritize Customer Behavior Analysis to Guide Strategy, but Few Understand How to Use It

With unexpected changes in consumer behavior and a “new normal” buying landscape, using data to drive strategic business decisions is more important than ever…

Play Ball: How AI Can Help C-Level Execs Adapt Business Models Now

Play Ball: How AI Can Help C-Level Execs Adapt Business Models Now

Outlier’s Automated Insights Help Marketers View, Understand and Adjust to Changes in Campaign Performance and Traffic

New ‘Story Types’ give organizations richer insights by identifying trends in customer behavior OAKLAND, Calif. – March 11, 2020 – Marketing teams often struggle…

Automated Insights: Turning Ecommerce Supply Chain Challenges into Opportunities

Automated Insights: Turning Ecommerce Supply Chain Challenges into Opportunities