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Press Releases

Study Finds Nearly 70 Percent of Companies are Blindsided by Changes in their Business, Despite Access to Data that Could Help

After a year of unprecedented change, study uncovers frequent blind spots as well as analytic approaches to help address them OAKLAND, Calif. – September…

Outlier AI Enables Businesses to More Easily Track and Improve their Most Critical KPIs

Enhancements to the Outlier feed experience and daily email digest gives marketers and business analysts the power to quickly and efficiently improve their KPIs…

Outlier Expands Leadership Team to Address Increasing Growth of AI-Driven Analytics

OAKLAND, Calif. – June 23, 2021 – Demand for augmented and automated business analysis (ABA) solutions has risen sharply as businesses look to apply…

Fourth Annual AI Breakthrough Awards Program Honors “Breakthrough” Artificial Intelligence Technologies

International Awards Program Recognizes Standout AI and Machine Learning Solutions and Companies LOS ANGELES – JUNE 23, 2021 –  AI Breakthrough, a leading market…

Independent Consulting Total Economic Impact™ Study Reveals 200% ROI for Organizations Using the Outlier Automated Business Analysis Platform

The independent study highlights how leading businesses used automated business analysis to make faster and more impactful business decisions, achieving 200% ROI within three…

Outlier’s Momentum Accelerates as Demand for AI-Driven Business Analytics Increases During Pandemic

Adds Marketing and Engineering Executives to Extend Growth and Technology Leadership OAKLAND, Calif. – October 21, 2020 – As demand for intelligent business platforms…

Outlier Analyzes More Data Sources to Identify Trends in Customer Behavior

New integrations unlock more valuable customer data for richer analysis OAKLAND, Calif. – October 7, 2020 – With its automated business analysis (ABA) platform,…

Outlier Recognized As “Best AI-based Solution for Marketing” in 2020 Artificial Intelligence Breakthrough Awards Program

Prestigious Annual Awards Program Honors Standout AI and Machine Learning Solutions and Companies LOS ANGELES, August 26, 2020 – AI Breakthrough, a leading market…

Outlier’s Automated Insights and Integration with SAP HANA Add Context Around Critical Changes in Supply and Demand Changes

New ‘Story Types’ give organizations richer insights by identifying trends in customer behavior OAKLAND, Calif. – June 25, 2020 – With its automated business…

Outlier Expands Global Leadership, European Engineering and Customer Support Teams to Serve Growing Customer Base

OAKLAND, Calif. – June 2, 2020 – Demand for augmented and automated business analysis (ABA) solutions has risen sharply as businesses look to apply…