OAKLAND, Calif. – June 23, 2021 – Demand for augmented and automated business analysis (ABA) solutions has risen sharply as businesses look to apply AI-based analytics to marketing, supply chain, business operations and more. With more data to analyze than ever before, and unprecedented and unpredictable changes in every market – Outlier’s leading automated analytics enable leading businesses to become truly data-driven. To meet increased demand, Outlier is expanding its executive leadership team by adding industry leaders in sales and lead generation.
Steve Davis has been named Chief Revenue Officer to oversee revenue generation and manage Outlier’s sales and customer success teams. Davis brings 25 years of experience supporting sales and marketing for early-stage startups and global entities. Prior to being Global Chief Revenue Officer, he has led international teams in APAC and EMEA for multiple companies. Throughout his career, he has led sales, marketing, channels, customer success and professional services teams. Davis also has deep expertise in facilitating company exits, IPOs and acquisitions.
Chris Ries has been named as Vice President of Demand Generation, responsible for building out the company’s inbound and demand-creation engines to capture and develop leads across paid media, events and campaigns, including account-based marketing. Most recently, Ries served as General Manager of Demand Generation at Icertis, where he built the function from scratch and helped take the company from Series B to unicorn in three years. Ries was responsible for roadmap and P&L for software products at Kodak and brings with him over 20 years of experience supporting B2B enterprise sales teams.
“Companies need to be better armed to quickly understand the pace and scope of changing customer behaviors,” said Sean Byrnes, co-founder and CEO, Outlier. “Steve is a great addition to our team with his strong background in helping growing technology brands take advantage of favorable market conditions. At the same time, we’re bringing in Chris to help us support sales and marketing efforts by making better use of our own data.”
In addition to expanding its leadership team, last summer the company unveiled new data integrations, as well as more products, as customers have come to rely on Outlier’s platform to quickly and proactively inform them of important and unexpected changes in their business operations.
Outlier, based in sunny Oakland, California, helps global consumer, financial services and various other organizations identify unexpected changes within their critical business data. The Outlier automated business analysis platform uncovers unexpected patterns and relationships using advanced AI and machine learning algorithms. Organizations can integrate Outlier with existing sources of data within minutes, allowing leaders to gather business insights quickly, identify potential opportunities and address the unexpected.