Join Incisiv and Outlier as we discuss lessons from the pandemic and how retailers can emerge stronger from the Coronavirus crisis.
The perfect storm of unpredictable demand, shuttered stores, diminished manufacturing capacity, and uncertain shipping lead-times have all significantly impacted the retail industry.
Adapting to this requires retailers to not just align investments to the “new normal” customer behavior but more critically build the capabilities and organization muscle to track and react quickly to changes in customer behavior. The agility of response will be the key differentiator in the future.
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